The opening match is scheduled to be at the Al Bayt Stadium, which has a capacity of 60,000 seats. The Government of the country worked on the same and developed a number of stadiums which will be acting as the venues for the fixtures.Ī total of 65 matches will be covered across eight different stadiums. With the new football season around the corner, it will be fascinating to see how the rankings of most valuable football brands change next year.In order to host such a tournament, an ecstatic infrastructure was demanded. Just look at Manchester United, which hasn’t quite regained its stellar performances on field since Sir Alex Ferguson left in 2013, but nevertheless continues to be a commercial juggernaut-it had the fourth highest jersey sales in 2021.Ī similar story can be seen with Saudi Arabian club Al-Nassr when it signed Cristiano Ronaldo, which drove visits to its merchandise store up 300%. While the value of a football club brand is not the same as the club value itself, a strong brand can do wonders for a club’s financial performance, and eventual value. The only non-European team to make the list was CR Flamengo from Brazil.
With an even broader-picture gaze, Europe is home to 49 of the 50 listed clubs, a testament to the strength of the European football market. Together, the top three countries account for almost three quarters of the most valued football club brands in the world. The UK is followed by Germany (10) and Spain (9) with the most high-valued brands. FC Bayern Munich, Germany ($1.14 billion)Ĭountries with the Most Valuable Football Brandsįrom a regional perspective, the UK is home to the most high-worth football club brands (18), all of them in England with the sole exception of Scotland’s Celtic FC.Paris Saint-Germain, France ($1.17 billion).Manchester United FC, England, ($1.41 billion).Both clubs have consistently ranked in the top five most valuable football club brands since 2013.įour more club brands have been valued above $1 billion: The rivalry gained another edge in the 2000s, hosting one each of Lionel Messi and Cristiano Ronaldo-two of the most-followed celebrities in the world and often regarded as some of the greatest players to play the game.Īnd while both Messi and Ronaldo left in the last five years, Barcelona and Real Madrid’s brands have stayed resilient. The two Spanish giants have a near duopoly over La Liga, Spain’s domestic league, with one of them having won the title 62 times in the 94 years since the league was founded. On the Catalonian side of Spain, FC Barcelona’s brand remains ranked in third place, valued at $1.4 billion. The club lost their hold on both their domestic league and European championship titles this season, contributing to their decrease in brand worth in 2023. RankĬlose on City’s heels, Spain’s Real Madrid CF brand is also valued slightly above $1.5 billion, but is down 14% in the last year. Here’s a look at the world’s top 50 most valued football club brands, listed in USD millions. It has won the Premier league seven times since 2011, and in 2023 the club completed a historic “treble”-winning the Premier League, Champions League, and FA Cup, all in one season. The club’s brand value grew 13.5% in the last year, a testament to the club’s recent and sustained success on the domestic and international fronts. Prized at $1.56 billion in 2023, Manchester City FC of England’s Premier League takes the top spot as the most valuable football brand. what it would cost to buy a team) Which Football Club Has the Most Valuable Brand? This is separate and distinct from market value, or the value of an organization as a whole (i.e. ℹ️ Brand value refers to the present value of earnings specifically related to a football team’s brand reputation.
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